Smorgasburg launched in May 2011 as a spin-off of Brooklyn Flea, the popular flea market founded by Jonathan Butler and Eric Demby in 2008. Every Saturday and Sunday from April through November, Smorgasburg showcases 100 local and regional food vendors to upwards of 10,000 visitors per day, making it one of the most popular tourist destinations in Brooklyn. Smorgasburg and the Flea attract a million visitors a year to their weekend markets across the borough. 

On The Chew, Mario Batali called Smorgasburg “The single greatest thing I’ve ever seen gastronomically in New York City." The New York Times called it “The Woodstock of Eating.” In addition to the weekend markets, Smorgasburg has overseen the concessions at Central Park SummerStage since 2010; run a beer and food garden at the Seaport District NYC since 2013; and operated Berg’n, a beer hall and artisanal food court in Crown Heights since August 2014.